Hi, I’m Genesis!


A smiling woman with long wavy dark hair, wearing a beige blazer and a taupe top, sitting indoors with a blurred background including a vase with flowers.
Hello!

MC

CCC

English & Spanish

Virtual Across Alberta

MC • CCC • English & Spanish • Virtual Across Alberta •

I’m Genesis, a Canadian Certified Counsellor with more than six years of experience supporting adults, youth, and families across community mental health, crisis support, domestic violence, and rural service settings.

Throughout my work, I have supported people navigating anxiety, trauma, burnout, emotional overwhelm, difficult relationship patterns, major life transitions, and the process of rebuilding after painful experiences. These experiences have shaped the way I practice, with compassion, curiosity, humility, and deep respect for the courage it takes to seek support.

I understand, both personally and professionally, that healing is rarely linear. It can feel frightening to face painful experiences, make changes, or ask for help when you are not even sure where to begin. You do not need to arrive with the right words or have everything figured out.

I also recognize that therapy is a commitment. It asks for your time, trust, emotional energy, and financial investment. My hope is to honour that commitment by showing up with care, honesty, preparation, and intention. Together, we can regularly reflect on what is helping, what may need to change, and whether our work continues to feel aligned with your needs and goals.

At Flor Counselling, I aim to create a space where you feel met with compassion, understanding, humility, and genuine care. My hope is that our work helps you understand yourself more deeply, reconnect with your voice, strengthen your relationship with yourself, and move toward a life that feels more grounded, meaningful, and aligned with who you are.

Book a Free 15-Minute Consultation

My Approach

My approach to therapy is integrative, which means I do not rely on just one therapy model or expect every person to fit into the same kind of treatment. Instead, I draw from different evidence-based and relational approaches depending on what you are experiencing, what feels most helpful, and what you want to work toward.

Some sessions may be more reflective and focused on understanding patterns, while others may include practical tools, coping strategies, psychoeducation, or deeper emotional work. Throughout the process, I aim to keep therapy collaborative, flexible, and grounded in your goals, experiences, culture, strengths, and needs.

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Credentials and Professional Background

I believe that choosing a therapist should include being able to understand and verify their professional qualifications

Master of Counselling (MC)
Master of Counselling — Counselling Psychology, Athabasca University

Canadian Certified Counsellor (CCC)
Canadian Counselling and Psychotherapy Association

The Canadian Certified Counsellor designation is granted to qualifying professional members whose graduate education and application meet CCPA’s certification requirements. CCCs are also accountable to the organization’s Code of Ethics and Standards of Practice.

Certificate of Canadian Counselling and Psychotherapy Association awarded to Genesis Flores, signed by Madelaine Erazo, with a gold seal and red decorative border.

Verify Canadian Certified Counsellor Credentials: https://www.ccpa-accp.ca/find-a-ccc-ccc-s-directory/

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Beyond the Therapy Room

Before opening Flor Counselling, much of my work took place outside a traditional therapy office. I worked alongside people navigating crisis, domestic violence, complicated systems and major life transitions. I have contributed to advocacy, public education, community panels, professional training, research and collaborative conversations about how services can respond more safely and compassionately.

My advocacy has included helping strengthen hospital responses to domestic violence, supporting more inclusive services for survivors of all genders and bringing attention to the ways culture, language, brain injury, isolation and systemic barriers can affect someone’s ability to access help. These experiences showed me how often people are expected to navigate overwhelming circumstances while also trying to prove that their experiences matter.

As a bilingual, first-generation Canadian with Latin American roots, I also understand that culture, family expectations, language and identity can influence how we understand mental health, relationships and asking for support. As a mother, I understand that caring for others can sometimes make it difficult to recognize your own needs, identity and emotional limits.

All of this has shaped the way I practice. I try to look beyond symptoms and consider the whole person, their relationships, culture, responsibilities, strengths, environment and the systems affecting their life. I care deeply about helping people feel heard, reclaim their voice and recognize that their responses often make sense within the context of what they have experienced.

If you would like to learn more about the advocacy, presentations, research and community initiatives that have informed my work, you can explore them below.

Learn More About Speaking and Community Contributions

Let’s See Whether We Feel Like a Good Fit

A free 15-minute consultation gives you an opportunity to tell me briefly what you are looking for, ask questions and learn more about how we might work together. There is no expectation that you must book ongoing counselling afterward.

Book a Free 15-Minute Consultation